Malaysia Airlines unveils ‘Time for Premium Leisure’ campaign – ET TravelWorld

Malaysia Airlines continues to elevate the premium travel experience with the launch of its ‘Time for Premium Leisure’ campaign. As part of its globally recognised ‘Time for’ series, this new initiative showcases the exceptional comfort, personalised service, and world-class amenities that define its Business Class offering. From spacious seating and bespoke in-flight services to exclusive lounge access and gourmet dining, the campaign is designed to offer travellers an indulgent and seamless journey.

Running until 20 February 2025, the ‘Time for Premium Leisure’ campaign presents special Business Class fares across Malaysia Airlines’ extensive network. The campaign also offers an additional 5 per cent discount for members of the airline’s award-winning Enrich programme. Non-members can sign up for free to enjoy this exclusive benefit. Whether planning a luxurious escape to the Maldives, a romantic getaway to Paris, or a relaxing retreat to Da Nang, this offer provides an ideal opportunity to experience premium travel at exceptional value.

Dersenish Aresandiran, Chief Commercial Officer of Malaysia Aviation Group, commented, “At Malaysia Airlines, we continuously strive to enhance the premium travel experience, ensuring every journey is characterised by comfort, exclusivity, and our signature Malaysian Hospitality. Our next-generation A330neo sets a new standard in Business Class travel, offering spacious suites, privacy doors, direct aisle access, and our state-of-the-art elevation seat for ultimate relaxation.”

The campaign promises an elevated travel experience, with Business Class passengers enjoying premium services from the moment they arrive at the airport. This includes personalised Meet and Greet assistance, access to the Golden Lounge and partner lounges worldwide, and private terminal transfers at Kuala Lumpur International Airport Terminal 1, powered by Mercedes-Benz. Onboard, passengers can indulge in gourmet dining, including the option to pre-order Chef-on-Call signature dishes, along with premium amenities designed for relaxation. Complimentary unlimited Wi-Fi via MHconnect ensures seamless connectivity throughout the journey.

For passengers transiting through Kuala Lumpur International Airport, Malaysia Airlines is offering a Bonus Side Trip, allowing them to explore one of seven exciting Malaysian destinations at no extra cost. From Langkawi’s stunning beaches to the cultural heritage of Penang, this offer invites travellers to immerse themselves in Malaysia’s beauty and rich cuisine, making the journey even more rewarding.