Cox & Kings boosts global presence with 10 new franchise locations in India – ET TravelWorld

Cox & Kings, a globally trusted name in the travel industry, is expanding its footprint in India with the launch of 10 new franchise locations in major cities. This expansion is part of a strategic effort to meet the growing demand for outbound, domestic, and inbound travel. The newly launched locations will offer travellers a combination of personalised planning, expert consultation, and seamless booking services, all supported by advanced technology.

Over the next two years, Cox & Kings plans to establish 300 franchises, preferred agents, and holiday clubs in India and internationally. The company aims to build a robust ecosystem that merges technology with customer-centric travel solutions, creating numerous opportunities for investors within the travel sector.

Speaking on the expansion, Karan Agarwal, Director of Cox & Kings, said: “As travel continues to evolve, we recognise the need for a perfect blend of technology and human connection. While AI-powered itinerary planning helps us create seamless, personalised journeys, an on-ground presence enhances trust and engagement with travellers. Our expansion into new cities reflects our commitment to providing world-class services, ensuring our franchise partners stay ahead in a competitive market while offering exceptional experiences to modern travellers.”

Following its acquisition by Wilson & Hughes in 2024, Cox & Kings is focusing on innovation and digital transformation to enhance the travel experience. Franchise partners will benefit from AI-powered booking and itinerary-building systems that allow for customised travel plans. Each franchise will also feature trained travel experts who will provide in-person consultation, ensuring a seamless and reliable customer experience.

The expansion comes as India’s travel industry is booming. Reports suggest that India’s outbound travel market could exceed 50 million travellers by 2030. Cox & Kings’ expansion aims to capitalise on this demand, combining digital tools with a strong offline presence to remain a leader in the evolving travel landscape.